300% growth in 1 year with ekincare: a full-stack health benefits platform committed to making Corporate Bharat healthy
Social Media Marketing
B2B and B2C Strategy
Internal & Event Branding
Video Content
Print Collateral
Industry: Health & Wellness, Technology
Driving conversations through social media, B2B, B2E and B2C communications to transform the way employees of corporates and MNC’s approach health and wellness.
With ekincare’s full proof health benefits platform we empowered employees from different organisations to understand the ease with which they can secure themselves and families as well as get personalised access to cost effective healthcare.
Creating custom kiosk designs within corporates? Check!
Corporate kiosks are always a hit or miss. Not many employees choose to engage with them. But with ekincare, we thought differently!
We created a fresh look and feel and stood out from the competition. By making the spaces look bright and inviting, employees are more readily accepting of going in for healthcare benefits without having the stigma surrounding it.
It also allows for a very refreshing palette by keeping the entire tone of voice, colours, design and presentation very uniform and consistent across locations.
Extending more into the physical space with bespoke events
Creating a signature look and feel for events that allowed the brand to be elevated beyond their competition
The healthcare space is often looked at from a fairly straightforward lens. The supply and demand of things is more linear and the push from the brand’s end towards consumers is often very limited.
We were extremely mindful of this while creating the branding for ekincare’s Pulse event. The event, meant to cater to their top partners across various companies that included Fortune 500s and some of India’s most prominent unicorns, had to make a statement worthy of it’s invitees.
We took this whole look and feel across digital and offline mediums by creating a very unique and elevated look and feel.